Meet Forever Bridal Productions Ltd.
© touch of color photography
Forever Bridal Productions began with a love story. The owners, Dominick and Laura, met at East Carolina University and fell in love. They got married in 1991 here in Raleigh, Laura’s hometown. After a brief stay in New Jersey in which Dominick exhibited in bridal shows nationwide, the couple hatched a plan to start their own bridal show production company in the Triangle. They settled in Raleigh and Forever Bridal was born.
In 1995, the company held its first bridal show, featuring 25 vendors. The show attracted over 100 brides. With Dominick as the financial manager and people person, and Laura as the creative force behind the company’s marketing campaigns, they succeeded in growing Forever Bridal into the premiere bridal show producer of North Carolina. The company now hosts four shows a year, including North Carolina’s largest, attracting thousands of brides and over 200 vendors.
The couple never stops developing their business, constantly focusing on how they can enhance the bride’s experience. This has led to the production of the Dream It • Plan It • Live It™ wedding organizer and an interactive set of online wedding planning tools called My Bridal Suite™, exclusively designed for today’s busy bride-to-be. Although their company has grown, they pride themselves on keeping it a local powerhouse and appealing to and enhancing the Triangle community. Their shows have attracted both local and national sponsors including Modern Bride Magazine, Hudson Belk, WRAL TV-5, and the Raleigh News & Observer.
In 2002, Laura and Dominick founded the Triangle Bridal Association, an association of wedding-related businesses in the Research Triangle committed to serving local brides. Since its formation, the association has grown to include over 80 businesses.
Forever Bridal is a proud member of Bridal Show Producers International (BSPI), a professional association for bridal show producers. A fixture at the annual BSPI conferences, Laura and Dominick have set trends, served as industry expert panel members to other show producers, and won various awards for marketing pieces. Forever Bridal Productions also belongs to the National Association of Catering Executives (NACE), the International Special Events Society (ISES), and the Raleigh Chamber of Commerce.
Laura and Dominick are the proud parents of four children. They stay active at their children’s schools, in their church, and in the community, most notably as avid Carolina Hurricanes fans. Laura and Dominick have quickly gone from a couple of kids with stars in their eyes to a pair of well-respected, passionate business owners with a knack for constant innovation, growth, and success.